Resulting from a study for a co-branding promotion, a promotional pack was developed for the selling of the Havainanas* children flip-flops, utilizing the Sponge Bob Square Pants* (Nickelodeon*) cartoon character figure, that takes the shape of the package itself.

As a gift, and being it a product to be released in the summer time, there is a sample of children sunscreen (Johnson & Johnson*) inside the package.

* © All the brands named are properties of the respective owners.